Workflow

How to brief an ads agent in one paragraph

Aug 28, 2026 · 4 min read

Sara Chen

Meta strategy · AdRendo

Write like you would text a media buyer you trust.

Example: “We need 20 more booked consults in KL this week. Keep us under $250/day. Do not pause the whitening carousel.”

The agent should reply with a concrete draft: which budgets move, which ads pause, and what stays untouched.

Approve once. Check the action log. Revert while Meta still allows it if the move was wrong.

Written by

Sara Chen

Meta strategy · AdRendo

Ready to put an agent on your Meta account?

Connect Business Manager, set a spend cap, and brief in plain language.